Beauty Concept begins its story in 2014 at Monza with the opening of its first boutique dedicated to the world of beauty. Today the brand is present with its flagstoresin exclusive locations and symbol of the beauties of Italy such as Portofino andDesenzano del Garda. Beauty Concept is a true discovery place of the beauty's world, from the excellence of the Artistic Perfumery to the avant-garde of the best cosmetic brands up to the selection of high quality makeup products. A world in which there is no shortage of fashionable accessories and bijoux that make « fashion addicted » happy. The heart and soul of the company is professionalism and passion of our staff that accompanies each client to a unique and personalized experience.